Pitch for a chance to win money to start or grow your business
2024 RISE Business Pitch Competition
Thursday, April 11, 2024
Southern Virginia Higher Education Center – Innovation Center
The RISE Business Pitch Competition is a regional business pitch competition that gives Southern Virginia entrepreneurs the opportunity to pitch for a chance to win funding to start or grow their businesses.
2024 Competition Awards
The RISE Business Pitch Competition will award over $10,000 in funding to entrepreneurs who pitch their ideas to startup a new venture or scale-up their existing business.
Startup Category - for New Businesses
- Multiple awards, ranging from $500 to $1,000 per award
Scale-Up Category - for Existing Businesses
- 1st Place: $5,000
- 2nd Place: $2,500
- 3rd Place: $1,000
Why apply? In addition to the financial awards described above, entrepreneurs who participate in this exciting program will gain knowledge capital and social capital to support their entrepreneurial journeys.
Event hosts and sponsors: This event is hosted by RISE Collaborative program partners including the SOVA Innovation Hub, the Longwood Office of Community & Economic Development, and event sponsors. To become an event sponsor, please visit complete and return the sponsorship form by April 1, 2024.
The application is open!
The application for the RISE Collaborative Business Pitch Competition is now open on F6S.
Apply by Wednesday, March 20, 2024!
Application must be finalized by March 20 at 11:59pm.
Attend the Pitch Competition
Tuesday, March 28, 2023
3pm-7pm in South Boston, VA
Applications Due – Wednesday, March 20, 2024
Submit your application, which includes a video pitch (90 seconds maximum), business plan (including a 1-page Executive Summary), and Financial Projections Worksheet.
Notification to Pitch – Wednesday, April 3, 2024
If selected to advance, you will be notified that you will be moving forward to pitch your idea or business by April 3.
Pitch Competition – Thursday, April 11, 2024, 3:00-7:00pm
Pitch your business to an audience of judges, potential investors, and community members. Each competitor will have 5 minutes to pitch and 5 minutes to receive questions from the judges. Slides are encouraged.
Where: Southern Virginia Higher Education Center Innovation Center – 605 Seymour Drive, South Boston, VA
Awards Announcement – Tuesday, April 16, 2024, 6:00pm
Award winners will be announced at a virtual event.
Entrepreneurs will compete in one of two categories: Startup or Scale Up.
The Startup category includes pitches from entrepreneurs with startup ideas and early-stage businesses that are very early in their process of becoming established and launching.
Scale Up Category
The Scale Up category includes existing businesses that have demonstrated a concept that would scale up their business. Each of the businesses that pitch in this category are already established with customer relationships, suppliers, and marketing strategies.
Additional awards include:
SOVA Female Founders Fund
Established in 2023 with an initial gift from Ilsa Loeser of Letterpress Communications, the SOVA Female Founders Fund for Women-Owned Businesses is intended to provide additional support and encouragement to female entrepreneurs demonstrating perseverance in pursuing their vision. The minimum award amount is $250. To qualify, businesses must be at least 51% owned by a woman, as self-reported. Priority will be given to qualified entrepreneurs who demonstrate grit defined as the “perseverance and passion for long-term goals” and the ability to overcome obstacles. Businesses competing in the Startup or Scale Up categories may win this award, whether or not they also win a Startup or Scale Up award.
Rising Star Award
Established in 2023 to celebrate the passion and potential of young entrepreneurs, the Rising Star Award intends to encourage and empower young people to pursue their entrepreneurial dreams and showcase their innovative ideas. The minimum award amount is $250. To qualify, the businesses must be at least 51% owned by a person age 30 or younger at the time of application. In the event that the young entrepreneur is under age 18, the applicant team must demonstrate the young person’s substantial role as a founder of the business and the young person must compete with a business team member who is age 18 or older.
2024 Application Criteria for Eligibility, Selection, and Evaluation
Eligible Applicants must meet all criteria listed below:
1. Age: Individuals who are at least the age of eighteen (18) are eligible to apply. Individuals under the age of 18 may qualify, but an adult representative of the business must also be part of the application/pitch team and a parent or guardian must be present for all correspondence, interactions, and events.
2. Business Stage and Location: Individuals/Owners of Startup and Existing Businesses (including corporations, limited liability companies, partnerships, and other legal entities) must currently be registered to do business OR plan to register to do business in the Commonwealth of Virginia and must have an operating presence in at least one of the following Virginia localities (GO Virginia Region 3): Counties of Amelia, Brunswick, Buckingham, Charlotte, Cumberland, Halifax, Henry, Lunenburg, Mecklenburg, Nottoway, Patrick, Pittsylvania, Prince Edward; Cities of Danville, Martinsville.
- If you are not currently operating in GO Virginia Region 3 (startups or existing businesses growing or scaling into the region), your application must demonstrate the location of the business will be in the region and on what timeline. This information should be included in your business plan that you upload as part of your application.
3. Business Size: Individuals/Owners of Startup and Existing Businesses (including corporations, limited liability companies, partnerships, and other legal entities) must employ no more than 50 people. With your application, please provide breakdown of your employees (full-time, part-time, contract workers, etc.), if applicable.
4. Business Training: Individuals or at least one representative of an Organization must have completed the RISE Business Bootcamp – OR – must demonstrate completion of a similar entrepreneurship training program.
- All completers of the RISE Business Bootcamp program, beginning with the Spring 2021 cohort through the Winter 2024 cohort, are eligible to apply to pitch in this regional competition.
- Individuals who have completed similar entrepreneurship training programs such as the SBA Ascent Learning Platform, Startup Virginia Entrepreneurship Certificate, River District Association Dream Launch Bootcamp, or Startup/Grow Martinsville-Henry County are also eligible to apply to pitch in this regional competition.
5. Attendance at the Pitch Event: Applicants must have availability to participate in-person at the Pitch Competition on April 11, 2024 in South Boston, Virginia.
- This competition is designed to culminate in the in-person event. If this is the one eligibility criterion that is not met, then the applicant may include in their application a written request to pitch remotely. This request will be considered if it is determined that all other criteria are met.
6. Prior Year Applicants: Prior year award winners are not eligible to apply with the same business. Prior year competitors who pitched but did not win an award are eligible to apply for the competition again. Prior year applicants who applied but were not selected to pitch are eligible to apply again.
7. Ongoing Communication: Applicants must have a willingness to partner with RISE Collaborative by communicating regularly about your business progress for at least 12 months following the event. Pitch Competition winners are required to meet either in person or virtually once a quarter with a RISE Collaborative representative.
8. Media Release: Applicants must complete a media release form agreeing to allow RISE Collaborative and its partners to include pictures and/or videos of you on their websites, social media pages, print material, and other marketing items to promote the RISE Business Pitch Competition and for media at the competition. Download media release form
9. Local and Regional Economic Impact: Preference will be given to businesses that have the potential for local and regional economic impact through creation of quality-paying jobs and Traded Sector, Target Industry growth.
- Traded Sectors are industries that sell their goods and services to customers outside of the region where they are located. Businesses in these industries bring new money into the local economy.
- Target Industries for our region include healthcare, information and communication technology (ICT), professional services, food processing, energy sector, advanced manufacturing, advanced materials, forestry, agriculture, and controlled-environment agriculture (CEA).
- Main Street and Lifestyle Businesses: Applications will be considered from Main Street or lifestyle businesses that do not meet the Traded Sector and/or Target Industry definitions described above. These businesses still need to demonstrate their impact on the local and regional economies. For example, this may be through job creation, quality of life improvements for the community, and/or contributing to placemaking, which in turn supports talent attraction and retention for Traded Sector, Target Industry growth.
- NAICS Code: The application will ask you to include the North American Industry Classification System (NAICS) code that best describes your business. This is not something you need to register for. If you do not know your NAICS code, you can look it up on the Census.gov/naics website.
10. Completion of Application: Applicants must submit a completed application by the application due date. The application is an online form on the F6S platform. Required attachments include:
- Pitch Video (90 seconds maximum. In this video, please explain how your Startup or Scale-Up solves a problem, who your customers are, and what types/amount of capital your business needs to grow. A video guide is provided below.)
- Business Plan Document (Include a 1 page Executive Summary that aligns with your Pitch Video. Total 10 pages maximum. A business plan guide is provided below.)
- Financial Projections Worksheet (Include Startup and Expansion Costs, Sources & Uses of Funds, Cash Flow Projections. A template is provided below.)
If you need assistance with preparing your application materials, we recommend consulting with your advisor at the Longwood Small Business Development Center (SBDC).
Application Selection and Evaluation
1. Applications will be reviewed by the event administration team to confirm all eligibility criteria are met, including completeness of application. Applicants with incomplete or late applications will not be eligible to pitch.
2. Eligible, completed applications will be evaluated by the application review team, using a uniform scoring rubric, based on the following categories:
- Concept Desirability, Feasibility, and Viability: How is the business model able to provide a solution that is desirable (it meets a customer need); is feasible (it builds on your operational abilities and assets); and is viable (it is sustainable by generating a profit)? Did the application demonstrate this thoroughly through numbers and facts?
- Marketability: How will/does the product or service appeal to customers? How will/are sales generated? How is the competitive advantage defined?
- Financial Feasibility and Viability: How will the startup or business expansion be able to generate the required cash flow to fulfill ongoing operational costs and debt repayments? Do the financial projections reflect the sources and uses of funds, and the resources needed for the startup or business expansion?
- Potential Economic Impact: How is the startup or business expansion expected to benefit the Local Community and Regional Economy in Southern Virginia?
- Clarity and Comprehensiveness: Is the application information concise, to the point, and well organized? Did the applicant cover all aspects of the business plan? Did they demonstrate a good understanding of the market and knowledge of how operation of the business will work?
3. If selected to compete in the Pitch Competition, the panel of judges will evaluate your application materials using the same categories listed above, and they will evaluate the quality of your pitch presentation on the day of the event. The evaluation of your pitch presentation will include:
- Professionalism and Preparation: Was the presentation delivered appropriately, and was the presenter(s) well prepared?
- WOW Factor: Was the presentation memorable and unique? Did the presenter(s) demonstrate the marketability and feasibility of the proposed startup or business expansion thoroughly through numbers and facts?
- Answering Questions: Was the presenter(s) able to answer the questions sufficiently?
4. All applications and supporting materials will be confidential to the application review team and judges for the RISE Business Pitch Competition. The Pitch Event itself will be open to the public.
5. Any issue not addressed in the event guidelines will be decided by the RISE Pitch Competition Committee. The pitch competition committee’s decision is final.
If you have questions about the application elgibilty criteria, selection, or evaluation, please do not hesitate to contact the RISE Pitch Competition Committee at email@example.com.
Ready to Apply?
We welcome entrepreneurs from across Southern Virginia to apply to compete in the 2nd annual RISE Business Pitch Competition. Before you begin your application, please review our application criteria. If you have questions, please contact us at firstname.lastname@example.org.
Your Business Plan should include a 1-page Executive Summary. The total length should be no more than 10 pages maximum, with size 11 font and 1″ margins. It is ok to include images and data visuals. We recommend using the Business Plan Guide which was created referencing the business plan guide provided by SCORE, an entrepreneur support organization.
Do you need help developing your business plan? Connect with a Longwood SBDC consultant.
The Financial Projections Template is a free resource that you can customize for your business. This template is provided by SCORE, an entrepreneur support organization. We recommend also downloading their Financial Projections Template Guide in English or Espanol. If you do not have access to Microsoft Excel, we recommend using the free version of Google Sheets.
The Pitch Video should be 90 seconds or less. Think of this as a video version of the Executive Summary from your Business Plan.
The Application is online using F6S, a digital platform for entrepreneurs. If you have not already done so, you will need to create an account on F6S and setup your company profile before you begin the online application form. Within the online application form, you will be asked to upload the required attachments: Business Plan Document, Financial Projections, and Video Pitch.
Days left to apply for the 2024 RISE Business Pitch Competition