Watch the Bottom Line film trailer, offering a first look at a short narrative film exploring leadership, business growth, and the decisions behind building a business.

The Bottom Line film trailer is now available, offering a first look at a short narrative film exploring leadership, business growth, and the real decisions behind building a business.

Produced by Rudy’s Girl Media in partnership with RISE, the film brings attention to something many entrepreneurs experience but rarely pause to name.

Entrepreneurs across Southern Virginia are building businesses, creating jobs, and navigating challenges that go far beyond profit margins.

But behind every decision is something less visible. The tension between performance and people.

Bottom Line was created to tell that story—and to start a broader conversation about what it really means to lead and grow a business.  

Bottom Line Poster-vertical

More than a Film

Bottom Line is part of a broader storytelling effort to strengthen the entrepreneurship and innovation ecosystem across Southern Virginia.

In addition to the film itself, this work includes film screenings and community conversations designed to create space for reflection, discussion, and connection among entrepreneurs, business leaders, and community stakeholders.

The film also anchors Season 3 of Entrepreneurship on the RISE, a podcast featuring conversations with entrepreneurs and ecosystem builders across the region.

Together, these efforts highlight shared experiences, practical insights, and new ways of thinking about business growth and sustainability.